Buying wine from Winosapien

Can you buy wine from winosapien? No.*
Is winosapien on Twitter? No.**
Is winosapien on Facebook? No!

There is however an internet doppelgänger who is seeking to fill these gaps. I write now to stress that I have no involvement in any of this. It's not me. . .

I recently discovered that some entity has decided to set up an internet wine retail business, called winosapien. There's nothing on the website, only a link to an unfollowed twitter account (not me) and a similarly lonely facebook account.

I harbour no malice. Perhaps the retailer will be superb, offering vinous esoteria. I did however want to point out, that giving your new and unheralded business the same name as an existing internet site, over which you have no control, is fraught with potentially unforeseen complications.

I hope for instance that my readers will be far less confused than any prospective customers of the proposed winosapien retail site, which is currently nothing more than a counting clock. . .

* I'd never want to sell any of the the wines I really liked.
** Though several sources helpfully tweet the arrival of new wino sapien blog posts.